Vision Mission and Principles

Vision

  • To be a distribution choice for both vendors and Resellers through the country presence and in-country product presence.

Mission

  • To work progressively toward redefining the distribution process by bringing in technology products and solutions, fulfilling ongoing market demand and by adding value to both vendor and reseller through timely availability of the goods, product knowledge and value-adding to a profitable working relationship. To work effectively towards creating demand for products and passage to market for vendor and by the generation of beneficial opportunities for our reseller partner by the creation of effective rewards programme, efficient supply chain and knowledge by people training.

The Seven Core Principles

  • Customer-first approach
    • We help our customers to buy, by timely responding to customer needs and proactive servicing.
  • Passion towards Success
    • We all are passionate about our growth and ensure to leave no stone upturn to take the company to next level by timely responses, product identification, servicing the market demand.
  • One Team
    • We encourage and advocate a cross-vertical one team approach by working towards our common goals.
  • Respect and Trust
    • Respect all individuals with similar attitudes, irrespective of caste, colour, or religion, by building trust and equality amongst our entire shareholder that is our Customer, Employee and vendor.
  • People-oriented environment
    • We believe that people are the true asset thus we empower and create a challenging environment for all to bring out the best of their skills which enhance them to take individual responsibility for performance and focus on meeting the commitment.
  • Integrity
    • We worship honesty and practice fairness to maintain the spirit of integrity in every action and word.
  • People Knowledge and Ideas
    • We encourage new ideas and thought that can create a difference to serve our partner and help us to keep redefining our goals towards building a strong brand.