About Us

NDL ,NITI Distribution Ltd, headquartered in Dubai is the IT arm within the group. NDL is an Information Technology, Networking, and Security hardware and software distribution business segment of NITI group of companies. Established 24 years ago, NDL is Dedicated to the reseller and retail channel and consistently enhancing the logistic services to be able to fulfill the burgeoning and vivid requirements of the market and fulfill the fast turnaround of the product by timely meeting of the demands. NDL Represents  an array of World leading Vendors such As HP, Dell, Acer, Toshiba, Mercury,  Microsoft, Imation, Dlink, Kaspersky, APC And many more.

At NITI Distribution, our aim to provide single platform for product sourcing by building strong relationships with our reseller partners with an approach which is collaborative and suggestive. We support our resellers with presales technical support, Back to back large deals order fulfillment, Optimized inventory of the goods in local country warehouse, customized credit terms, right SKU stocking business planning, financial flexibility, retail store branding, product sales training and many more services that simplify their business, new market approach and increase sales revenue. When you partner with NITI Distribution, you hone the skills of your team of sales professionals who deliver growth to your business.

Our relationship, today with more than 25 suppliers benefit them to gain quick access to emerging market of Africa and Middle East at an affordable investment, brand presence resulting to increase mindshare and demand creation, market penetration and expansion with speed and enhanced supply chain and local stock efficiency that NITI distribution brings to the value addition to supplier.